We-Media - Interactive technology, allowing 'users' to create and generate content, to be linked in 'real time' communication, and to 'participate' in social, political and cultural actions.' It centres on the internet and includes hardware such as mobile phones and other mobile devices. '
We-Media' includes software that enables users to engage in the above activities.
Passive vs. Active Audiences
*For exam, need to understand how the old media worked, contemporary media (We-Media) and where you think this is leading.
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